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Porta Rossa Hotel Firenze, Colbert Collection
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Building Tour: Layers of Time

The most extraordinary museum in Florence might just be the hotel you're already staying in. Twice weekly, our concierge leads a guided tour through the building's nine centuries of history, revealing the stories hidden in plain sight all around you. 

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THE EXPERIENCE

Most guests sense that there is something different about this building the moment they step through the red door. The Building Tour is where that feeling gets its explanation.

Led by our concierge twice a week, the tour traces the architectural and human story of the hotel from its origins as a medieval inn on a Florentine trade route, through its life as a Silk Guild address and Grand Tour landmark, to the layered, fascinating building it is today.

Along the way, you'll discover the Bartolini family emblem and their Per non dormire motto preserved in stained glass, the extraordinary glass ceiling commissioned from Ulisse De Matteis in 1900, the original key rack that still stands at reception, and the frescoed rooms that have sheltered poets, painters and curious travellers for centuries.

A genuinely unmissable hour that will change the way you see everything else around you.

• Complimentary for all hotel guests.
• Offered twice weekly.
• Please ask at reception for the current schedule.

Concierge desk: +39 342 5572111